up777 Privacy Policy — Your Information Is Our Responsibility

1. Introduction & Scope

up777 is a trusted online betting and casino platform in Bangladesh. Ensuring the protection of the personal information you provide while using our services is our highest priority. This privacy policy applies to the up777 website, mobile platform, and all related services.

This policy will inform you what types of information up777 collects, why it is collected, how it is stored, and under what circumstances it may be shared with third parties. By continuing to use our platform, you are considered to have consented to this privacy policy.

Registering with or using up777 means you have read and accepted all the terms of this policy. If you disagree with any part of this policy, you are requested to refrain from using our services.

2. What Information We Collect

up777 collects various types of information to operate its services. This information falls mainly into two categories — what you provide directly and what is collected automatically.

2.1 Information You Provide Directly

• Full name and date of birth (for age verification)
• Mobile number and email address
• Payment method details (bKash, Nagad, Rocket, Upay account numbers)
• National ID or passport information (for identity verification purposes)
• Messages and requests submitted when contacting us

2.2 Automatically Collected Information

• IP address and browser type
• Device information (model, operating system)
• Activity logs on the platform (login time, game history)
• Cookie and session data
• Financial transaction records

3. Purpose of Data Collection

up777 uses your information only for lawful and transparent purposes. The main reasons we use your information are listed below:

3.1 Account Management & Identity Verification

We use your identifying information to create, manage, and secure your account. This ensures that only authorised individuals can access their own accounts.

3.2 Financial Transaction Processing

Payment-related information is essential to complete deposits and withdrawals. Your payment details are stored securely for a minimum deposit of ৳500 and a minimum withdrawal of ৳800 on up777.

3.3 Security & Fraud Prevention

Automatically collected information is used to maintain platform security and to detect any irregular or suspicious activity.

3.4 Customer Service & Support

Your contact information is used to resolve your issues and stay in touch with you through our 24/7 live chat and email support.

3.5 Service Improvement

User activity patterns are analysed to further improve the platform experience. This allows us to customise services according to your preferences.

3.6 Legal Compliance

Specific information is retained to comply with applicable laws, regulations, and directives from regulatory bodies.

4. Data Storage & Security

up777 places the highest importance on protecting your personal information. We apply industry-standard technical and organisational measures to keep your data secure.

4.1 Encryption Technology

Our platform uses SSL (Secure Socket Layer) encryption, which protects all information exchanged between your browser and our servers. Payment information is stored with the highest level of encryption.

4.2 Access Controls

Only authorised staff can access your information, and only when required for their work. Every access is logged and regularly audited.

4.3 Secure Infrastructure

Our servers and databases are protected through firewalls, intrusion detection systems, and regular security audits.

4.4 Data Retention Period

Your information is retained for as long as your account is active or as needed to provide services. Certain information may be kept for a longer period to meet legal obligations.

5. Sharing Information with Third Parties

up777 does not sell, rent, or transfer your personal information to third parties for commercial purposes. However, information may be shared in the following limited circumstances:

5.1 Payment Processing

Information necessary to complete financial transactions is shared with payment service providers such as bKash, Nagad, Rocket, and Upay. These service providers follow their own security policies.

5.2 Technology & Software Partners

Game software providers such as Pragmatic Play, Evolution Gaming, Spribe, JILI, and PG Soft use specific technical data to enable gameplay. This data is generally anonymised session data rather than personally identifiable information.

5.3 Legal Authorities

Information may be disclosed on the basis of court orders, valid legal processes, or legitimate requests from government authorities. In such cases, up777 always complies with applicable law.

5.4 Business Restructuring

In the event of a merger, acquisition, or other business restructuring, user information may be transferred. Users will be informed in advance in such cases.

6. Cookie Policy

Cookies are small text files stored in your browser that help us improve the quality of our services. up777 uses cookies for the purposes described below:

• Essential Cookies: Maintaining login sessions and ensuring security
• Functional Cookies: Remembering your preferences and settings
• Analytics Cookies: Analysing platform usage statistics
• Session Cookies: Automatically deleted when the browser is closed

You can manage cookies by changing your browser settings. However, disabling cookies may cause some platform features to not work properly.

7. Your Rights & Controls

As a user of up777, you have certain fundamental rights over your personal information. We respect these rights and are committed to upholding them.

7.1 Right to Access Information

You can view and verify the personal information in your account at any time. A summary of your information can be provided by contacting our support team.

7.2 Right to Correct Information

If any information in your account is incorrect or incomplete, you can request a correction. We will action the correction within a reasonable time.

7.3 Right to Request Deletion

Under certain circumstances you may request that your information be deleted. However, some information may need to be retained due to legal obligations or the need to resolve ongoing disputes.

7.4 Right to Opt Out of Marketing Communications

If you do not wish to receive promotional communications from up777, you can let our support team know. This will not stop essential service communications or important account notifications.

7.5 Right to Close Your Account

You may request to close your up777 account at any time. Even after the account is closed, certain information may be retained for a specified period as required by law.

8. Protection of Minors

up777 is a platform for users aged 21 and above only. We do not knowingly collect personal information from minors. Age verification is mandatory at the time of registration.

If we are informed that a minor has created an account, we will immediately close that account and delete the associated information. Parents or guardians who have concerns about their child's account may contact our support team.

9. International Data Transfers

Some technical processes involved in running up777's services may be carried out on servers in various countries. In such cases, your information may cross international borders.

Wherever your information is processed, up777 ensures that the same standard of protection applies. We only work with partners who maintain appropriate data protection standards.

10. Policy Changes & Updates

up777 reserves the right to change or update this privacy policy from time to time. For significant changes, we will notify users:

• Via a prominent notice on the platform
• By sending a notification to your registered email

Continuing to use the platform after changes have been made will be taken as your acceptance of the updated policy. It is therefore recommended that you review this page regularly.

11. Complaints & Enquiry Process

If you have any complaints, concerns, or questions about your personal information, you can contact up777. Our support team is available 24/7 to assist you:

• You can get immediate help through live chat
• You can send detailed complaints by email: [email protected]

We take every complaint seriously and try to resolve it within a reasonable time. You can contact us in both Bengali and English.

12. Definitions & Explanations

The meanings of key terms used in this policy are given below:

• Personal Information: Any information that can directly or indirectly identify a specific individual.
• Processing: Any operation performed on information — collection, storage, modification, retrieval, or deletion.
• Third Party: Any person or organisation other than up777 and the user.
• Cookie: A small data file stored on your device when you visit a website.
• SSL Encryption: Technology used to securely transmit information over the internet.
• Data Controller: The up777 platform, which determines the purposes for which your information is collected and used.